Keeping it Fresh

In June of 2023, Emily Sylvester of Mother Of Fact reached out to me in search of some fresh new headshots and branding images to elevate the company’s online presence to the next level.

Emily was spending the day at Hula Lakeside in Burlington. When I arrived, we started with getting some photos around the inside of the building, looking for good light and angles. Luckily Hula is lit mostly by natural light, making for a helluva lot of options for us to work with.

To get some fresher, funkier photos with these epic pants Emily had, we stepped outside and went down to the water then off to the treeline. Here Emily wanted to show a bit more personality and variation from the “traditional” headshot.

Emily’s target market she services are moms raising families. Therefore, it is important that her image shows her as approachable and trustworthy. Showing who she truly is was an incredibly essential aspect to this shoot.